Category: Tools

I burned through $700 testing AI workflow automation tools last quarter. Some were genuinely impressive. Others were overpriced wrappers around basic API calls. The difference between them matters a lot when you’re building revenue operations that actually need to scale. If you’re a GTM Engineer or RevOps leader trying to automate lead enrichment, prospecting, or…

I burned through $700 and 200+ hours testing GTM tools so you don’t have to. Here’s what I learned: most “best GTM tools” lists are written by people who never actually deployed these things. They copy specs from marketing pages and call it research. I actually ran these tools in production stacks, integrated them with…

After burning through $700 in my first two weeks with Clay on inaccurate enrichments, I went down a rabbit hole exploring alternatives. That story from a fellow GTM operator hits home for many teams. Clay is powerful, but the credit-burning model, steep learning curve, and overwhelming interface push teams to look elsewhere. The good news?…